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MONDAY 19TH SEPTEMBER 2011
“WE know about the Global
Financial Crisis, but at Edible
Blooms we are not participating.”
And with that, Kelly Baker-
Jamieson explained why she was
the 2011 Telstra Business Woman
of the Year for South Australia.
Along the way, Kelly also pocketed
awards for Commonwealth Bank
Business Owner Award and marie
claire Young Business Woman.
It’s a classic tale of a simple business
idea that everyone can’t believe they
didn’t think of first.
Baker-Jamieson is the founder and
managing director of Hyde Park-
based Edible Blooms, an edible
bouquet retailer that now operates
in four states and New Zealand.
It works off the observation that
when we send someone flowers,
they eventually die and have to
be thrown away. Arranging edible
treats such as chocolates, cookies
and fresh fruit is much more fun.
But the idea didn’t impress the
banks back in 2004 so she had to
finance the dream herself.
A former marketing director at
a legal firm, Kelly launched the
business in Brisbane in 2005.
Within a year she had expanded to
Adelaide, Sydney and Melbourne
offering next-day delivery Australia-
While most retail businesses
are feeling the pinch, this one is
expanding every week... Read more
Gamers crack AIDS mystery
ONLINE gamers have achieved a feat beyond the realm
of Second Life or Dungeons and Dragons: they have
deciphered the structure of an enzyme of an AIDS-like virus
that had thwarted scientists for a decade.
The exploit is published in the journal, Nature... Read more
Red wine health ‘myth’
RED wine’s reputation for preventing heart
attacks has come under fire from health
experts who have declared every drink of
alcohol can do you damage.
In a campaign to lift public awareness of
the health hazards of alcohol, the Alcohol
Policy Coalition has challenged the red
wine ‘’myth’’ and recent international
research showing that light drinkers are at
less risk of heart disease than abstainers.
Read Mark Metherell’s report
in The Age.
Dodgy builder fined
AN UNQUALIFIED building from the mid-north of SA has been fined
$8000 for advertising himself as a legitimate builder and trading while
Samuel Francis, from Lewiston, was also ordered to pay $6020 for
He was found guilty in the Adelaide Magistrates Court after an
investigation by Consumer and Business Services (CBS), under the
Building Work Contractors Act 1995.
The breaches occurred in 2009-10, during which Francis did building
work including the removal and replacement of a cellar wall, the
installation of steps, and removal and replacement of a... Read more
Bipolar link with schizophrenia
SCIENTISTS have finally confirmed long-held theories
about common genetic links between people with bipolar
disorder and schizophrenia after carrying out the largest
global study of its kind.
Based on genetic tests on blood samples from... Read more
Top bureaucrats investigated
ALMOST 10 per cent of 10 senior officials at
a federa l government department have been
investigated for fraud. Internal documents
show the bureaucrats at the Department of
Agriculture, Fisheries and Forestry misused
corporate credit cards, overpaid salaries,
travelled without approval and even split
multi-million dollar contracts to avoid going to
an open tender, Fairfax reports.
Read Linton Besser’s report in the Sydney
Baby sling warning
THE death of a newborn Adelaide boy while
being carried in a baby sling has prompted the
consumer watchdog to consider mandatory
Two eminent pathologists have written to the
Medical Journal of Australia, published today,
warning that baby slings could cause suffocation
after the two-day-old boy died while being carried
in a cloth sling worn under his mother’s clothing.
Read Adam Creswell’s report in The Australian.
Kelly Baker-Jamieson, left, with her sister Abbey
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