Home' InDaily : February 19th 2010 Contents www.independentweekly.com.au
February 19 - 25, 2010 people & places
Mark's a bright spark
Among the exhibitors at the
CleverGreen Conference was Jim
Townsend, chief executive of
Micromet, a water management
"We were quite pleased with the
outcome," Mr Townsend said.
"We were able to talk with
government and local govern-
ment people about the ways they
can save water."
The Micromet system monitors
and manages water use for large
users, such as irrigators and local
In a nice twist to the recent
water-sharing debate between
states, the Adelaide-based
company has been helping
interstate local councils save
Its MDM System, solar-powered
hardware reads and time-stamps
water-meter data with the data
then available immediately via
Originally designed as a
method of reading water meters
anywhere, anytime and without
mains power, it has also been
adapted to control pumps, valves
and other water distribution
Micromet started in 1997 at a
time when water shortages and
water use were well down the
"I thought local councils could
cut water use by half just by
irrigating only when it s needed,"
Mr Townsend said.
"That s how we started and it s
grown from there into a business
with clients interstate and
AquaSpy Group, the name
behind the world s most
advanced soil moisture
technology, has won the State
Government s inaugural
CleverGreen "Innovators to
Watch" Award for the best
clean technology product in
company was selected from a
raft of candidate companies
that have developed clean
technology products across
the construction, agriculture,
energy and information
The award was announced
Tuesday night at the State
Government s CleverGreen
"This is a wonderful
achievement for the AquaSpy
team and clear recognition of
the great advances being made
in the area of information
technology to save communi-
ties water," said AquaSpy
Group Business Development
Manager Peter Moller.
"South Australia is at the
forefront of these advances
and many companies, like
AquaSpy Group, are taking
their technology to the
has developed and com-
mercialised a range of smart
water technologies which
have been proven to save up
to 70% of the water used in
outdoor use across sectors
including agriculture for food
and beverage production and
Micromet CEO Jim Townsend shows off his solar powered meter reader.
Electricians will be spending less
time in roof spaces and confined
areas if local innovator Mark
Fahey s modular wiring system gets
Set to be launched in April this
year after five years in development,
Modulek had a preliminary airing at
this week s CleverGreen conference at
the Adelaide Convention Centre.
"For us it was about brand exposure
to the decision makers as opposed to
looking for retail customers," Mark told
The Independent Weekly at the exhibi-
tor s space outside the main conference
"We met quite a few people who are
in government and will be making deci-
sions about specifications in residential
or commercial projects.
"There were also a few builders and
trade groups looking to find better and
more sustainable solutions for building
materials," he said.
"The conference was a bit bureaucrat
heavy, but for what it cost us we think it
was money well spent."
Organised by the Department of
Trade and Industry, the CleverGreen
Conference was attended by around 500
people from government, industry and
small business, all with an interest in
sustainable industries and innovations.
The government sponsored interna-
tional climate change expert and Nobel
Prize winner Professor John Byrne
as the keynote speaker, while several
Labor Government ministers spoke
during the first half of the conference s
day of presentations.
For Mark Fahey s company Modulek
the conference was a small step in some
big plans for the next three years.
"We launch in April with an aim
to build sales and market share and
then within three years we ll move to
developing export markets," he said.
"We already have had interest from
the UK through our website, so that s a
The company has one patent already
granted and one pending.
The idea for a modular wiring system
came to Fahey when he was working as
"I was a sparky by trade and for years
electricians have been stuck in roof
spaces or confined areas doing wiring
jobs that I thought could be done in a
better way," he said.
"The key notion was that instead of
stripping insulation from cable and
making connections in junction boxes
while curled up in someone s roof, the
connection work could be done in a
safer and more efficient place.
"The idea was developed from there
into a modular series of connections
that are clicked into place, with the
connection between wire and box being
made beforehand in a controlled factory
"I can see its advantages, so I hope the
market sees it the same way."
Modulek's director Mark Fahey demonstrates his modular wiring system innovation.
What's a modular wiring
A modular (soft wiring) solution
is an installation of 'pre-made'
cables that are fitted with
plugs and sockets. These are
terminated at either end and
configured according to their
layout. The advantage of this
type of wiring solution is that
no terminations are required
onsite and it can be added to
or altered at any time.
What is a hard-wired solution?
A hard wired solution is
where a cable is stripped
and terminated in a wiring
accessory, such as a standard
fan outlet. This is the most
common method used today.
In a lighting installation, fan
outlets are positioned accord-
ing to the layout requirements
at that time and are terminated
at the appropriate points.
In most cases, to add
to or alter the installation,
new cable is required and
the terminations need to be
By law, this method of
installation must be completed
by a qualified and licensed
Wire By Click offers a
modular (soft wiring) solution
which the company claims is
faster, simpler and safer.
Townsend happy to spread
word about water savings
Photo: Kate Elmes
Photo: Kate Elmes
exist -- don t expect
a long shortlist
make a good
4.4% is nearly full
have to pay
What is your
You have to attract
to join you
What does 4.4%
AME Provide People Solutions and
Solutions for People all the time
08 8228 3800
Links Archive February 17th 2010 February 22nd 2010 Navigation Previous Page Next Page